In today’s digital-first fashion landscape, jewellery is no longer just about craftsmanship—it’s about visibility, style, and story. Indian consumers are increasingly turning to Instagram and YouTube for fashion inspiration, and jewellery influencers are at the forefront of this shift. These creators not only showcase stunning pieces but also influence buying decisions through their personal touch and styling expertise.

At Brandly Global, recognised as the best influencer marketing company, we understand the power of influencer partnerships in elevating brands, especially in visual-centric categories like jewellery. Whether you're a premium label or a growing D2C brand, working with the right influencers can make all the difference.

Why Jewellery Brands Rely on Influencer Marketing

Jewellery is deeply emotional. From engagement rings to festival wear, it symbolises moments and stories. That’s why visual storytelling via social media platforms like Instagram and YouTube is so effective.

Influencers help jewellery brands:

• Build credibility with target audiences
• Offer styling tips that consumers trust
• Reach niche communities, such as bridal fashion or minimalist aesthetics

And with the rise of short-form content and real-time engagement, influencer-led jewellery promotions often outperform traditional ads. That’s where agencies like Brandly Global come in—connecting brands with influencers who truly resonate.

How We Selected the Top 5 Jewellery Influencers

Our curated list features creators who:

• Maintain a strong engagement rate
• Have partnered with notable jewellery brands
• Exhibit a consistent, high-quality content style
• Primarily target the Indian audience across Instagram and YouTube

As the best influencer marketing company, Brandly Global ensures every influencer is vetted not just by numbers, but by authentic audience connection and brand alignment.

Top 5 Jewellery Influencers in India

Let’s take a look at India’s top jewellery influencers who have mastered the art of digital sparkle.

1. Suhana Khan (@suhanakhanstyle)

Known for her elegant and graceful presence, Suhana Khan blends contemporary style with traditional charm. Her bridal and luxury jewellery shoots are highly admired by young Indian brides.

• Notable Collaborations: Tanishq, Malabar Gold
• Style: Ethnic bridal, minimal bridal wear
• Why Brands Love Her: High engagement in the wedding/bridal niche
• Follow on Instagram

2. Roshni Bhatia (@thechiquefactor)

A former fashion editor turned influencer, Roshni’s styling is bold and expressive. She mixes traditional Indian jewellery with western outfits, creating a fusion appeal.

• Notable Collaborations: Tribe Amrapali, Nykaa Fashion, Ajio Luxe
• Style: Bold, editorial, contemporary
• Strength: Strong female audience with high conversion rates
• Follow on Instagram

3. Komal Pandey (@komalpandeyofficial)

Komal is known for her dramatic, cinematic content that combines makeup, styling, and jewellery like an art form. Her highly choreographed videos often go viral.

• Notable Collaborations: CaratLane, Zariin Jewellery
• Style: High-fashion, edgy, bold
• USP: Visually rich reels that showcase jewellery in motion
• Follow on Instagram

4. Santoshi Shetty (@santoshishetty)

Santoshi brings a fresh, global twist to Indian jewellery styling. Her focus on clean aesthetics and fashion-forward content makes her a favourite among luxury brands.

• Notable Collaborations: Swarovski, Isharya, Outhouse
• Style: Boho-chic, minimalist glam
• Why It Works: Seamlessly integrates jewellery into lifestyle content
• Follow on Instagram

5. Masoom Minawala (@masoomminawala)

A true global Indian influencer, Masoom has represented Indian designers on global platforms like Paris Fashion Week. She’s an ambassador for Indian craftsmanship.

• Notable Collaborations: Anmol Jewellers, Jaipur Gems
• Style: Global fashion with traditional elegance
• Bonus: Strong international audience and press visibility
• Follow on Instagram

How to Collaborate with Jewellery Influencers via Brandly Global

As the best influencer marketing company, Brandly Global makes it easy for brands to connect with India's most impactful jewellery influencers.

Our process includes:

• Identifying the right influencers for your brand story
• End-to-end campaign management
• Content strategy aligned with brand goals
• Reporting and performance tracking

Want to get started? Connect with us via our Contact Page and let’s build your next viral jewellery campaign.

Why Choose Brandly Global – The Best Influencer Marketing Company

When it comes to influencer marketing in India, Brandly Global stands out for its:

• Curated talent pool of India’s top influencers
• Deep understanding of the fashion and jewellery verticals
• Transparent campaign execution with ROI tracking
• Proven results across brands like Myntra, Nykaa, Tanishq, and more

We are not just a platform—we are your growth partner. Explore our success stories on the Brandly Global website.

Final Thoughts

Jewellery isn’t just worn—it’s showcased, admired, and shared. In a world where digital presence drives brand success, these top jewellery influencers are redefining how consumers interact with adornments.

Ready to take your brand to the next level? Collaborate with India’s top jewellery influencers through Brandly Global—the best influencer marketing company trusted by brands and creators alike. You can check here for details on the Definitive 2025 Guide to Influencer Marketing

✅ FAQ Section

❓ Who are the top jewellery influencers in India?

The top jewellery influencers in India include Suhana Khan, Roshni Bhatia, Komal Pandey, Santoshi Shetty, and Masoom Minawala. They have collaborated with major brands and have a strong visual presence on platforms like Instagram and YouTube.

❓ Why should jewellery brands work with influencers?

Jewellery brands benefit from influencers because they offer visual storytelling, build trust with followers, and directly impact buying decisions. Influencers help brands reach niche audiences and increase visibility.

❓ How can I collaborate with jewellery influencers in India?

You can collaborate with jewellery influencers by partnering with a professional influencer marketing agency like Brandly Global, which helps brands connect with the right talent, manage campaigns, and track performance.

❓ What makes Brandly Global the best influencer marketing company?

Brandly Global stands out due to its curated influencer list, campaign transparency, and experience in fashion and jewellery marketing. They provide end-to-end influencer solutions with measurable ROI.

❓ Are these influencers suitable for both traditional and modern jewellery brands?

Yes, the influencers listed offer a range of styles—from ethnic bridal to global fashion—making them suitable for traditional, modern, and fusion jewellery brands alike.